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AS I AM CLASSIC

Hydrate, Define, Shine!

17 amazing products formulated just for natural-textured hair. Containing natural ingredients like Shea Butter and Coconut Oil to hydrate define, condition & shine.

🏆 Awarded Best Natural Haircare Products Retailer 2020 - England by SME UK Enterprise Awards.
🏆 Awarded Haircare Specialist of the Year 2020" by SME UK Enterprise Awards.
🏆 Awarded Best Natural Retailer & Salon- London by EU Business Awards 2020